Ventum Tech and Pixotope join forces to expand VP in the GCC
Ventum Tech and Pixotope join forces to expand VP in the GCC
Ventum Tech has entered into a partnership with real-time graphics and virtual production (VP) platform, Pixotope. Formalised during the former’s visit to Pixotope’s headquarters in Oslo, the agreement positions Ventum Tech as a key regional integration and deployment partner for the brand’s VP technology across the GCC and Lebanon.
The collaboration brings together Pixotope’s real-time rendering and camera-tracking capabilities with Ventum Tech’s systems integration expertise and deep understanding of regional production requirements. Together, the two companies aim to support broadcasters, production studios, event organisers and enterprise clients seeking to deliver more immersive, real-time and visually dynamic content experiences.
“Virtual production is rapidly becoming a core pillar of modern content creation, not just for broadcast, but for events, corporate communication and immersive brand experiences,” said Tarek Mrad, managing partner at Ventum Tech. “Through our partnership with Pixotope, we are bringing proven, real-time virtual production capabilities to the GCC, supported by local expertise, integration, and long-term technical support.”
For Pixotope, the collaboration strengthens its presence in a region that continues to invest heavily in media infrastructure, large-scale events and immersive digital experiences. “The Middle East represents a significant growth market for virtual production and extended reality,” commented Nicolay Beck, COO at Pixotope. “Ventum Tech’s technical depth, regional presence and experience delivering complex, end-to-end solutions make them a strong partner as we expand our footprint across the GCC.”
Through the deal, Ventum Tech will work closely with Pixotope to support regional deployments, training and proof-of-concept projects, with the aim of enabling clients to adopt VP workflows with confidence and operational readiness. Additional demonstrations and activations are planned at Ventum Tech’s Experience Center in Doha following the formalisation of the partnership.
