Swee Lee to distribute Warm Audio in SEA
Swee Lee to distribute Warm Audio in SEA
Warm Audio has appointed Swee Lee as its exclusive distributor across Singapore, Malaysia, Indonesia, the Philippines and Vietnam. Under the agreement, Swee Lee will distribute the manufacturer’s complete portfolio throughout the region, including microphones, outboard equipment, guitar pedals and studio accessories.
The appointment consolidates Warm Audio's distribution strategy across Southeast Asia, with Swee Lee taking responsibility for regional sales, marketing and customer support across the five markets.
Headquartered in Singapore, the company operates both distribution and retail businesses across Southeast Asia, representing a range of professional audio, music technology and musical instrument brands. The addition of Warm Audio expands its offering for recording studios, musicians, content creators and audio production professionals.
For Warm Audio, the agreement strengthens the company's presence in a region that continues to see growth in professional recording, home studio and creator-focused production, while providing a single distribution partner to support dealers and customers across multiple Southeast Asian territories.
The distribution agreement covers the brand’s full catalogue, with products expected to be available through Swee Lee's regional dealer network and retail channels across the locales.