Kramer pledges price stability through 2026

Kramer has committed to maintaining pricing across the majority of its product portfolio through the end of 2026, while increasing inventory levels to improve product availability as the AV industry continues to face supply chain challenges. The company said the initiative is intended to help distributors, systems integrators and end-users deliver projects within existing budgets and reduce uncertainty around lead times during the remainder of the year.

The price commitment applies to most Kramer products, although PC based solutions, including VIA collaboration devices, Control Brains and Management devices, are excluded due to ongoing volatility in processor, memory and operating system component costs. Alongside the pricing commitment, Kramer is investing in additional inventory across key product families to improve stock availability and support faster delivery for projects.

“While costs continue to rise across our industry, we've made the strategic decision to maintain pricing across the vast majority of our portfolio through the remainder of 2026 while investing in greater product availability,” said Gilad Yron, CEO of Kramer. “It's our way of sharing the burden with our customers and partners, helping them plan with greater confidence and keep their business moving.

“We understand the pressures our customers and partners are facing, with many of them working within budgets that were approved months ago, even as market conditions continue to change. We believe a technology partner should do more than deliver innovative products. We should also help customers navigate uncertainty wherever we can.”

Yron believes supply chain disruption will continue for at least another year, driven by demand for semiconductors used in AI infrastructure and data centres. “The AV industry is closely tied to the wider semiconductor ecosystem,” he said. “Demand for silicon-based components continues to outpace supply across multiple industries. We expect that imbalance to continue before capacity gradually catches up over the next twelve months. While we can't control every market condition, we can control how we respond to it.”